Marketing strategy

The goal of a well-designed strategy can be more profit, more market share, or a better reputation for your business. We will design and implement your online marketing strategy together.

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“We want to have original ads, be a love brand of the industry.”

We get it, but that is not the only point. A properly set marketing strategy defines deadlines, goals, the way to achieve them, and how to evaluate them. For some it might be creating a love brand, for others market share, or expansion into a new market.

More profit? Bigger turnovers? Expansion?

The right marketing strategy is similar to a business plan. Over the long term it can increase sales, improve market share, or help with expansion. You do not always have to use every single advertising channel. We will help you choose the ones that are relevant to your aims, whether it is a B2B or B2C sales marketing plan.

We do not follow universal templates

We need to get to know and understand you as best we can. This is the only way we can properly direct your marketing. Ideally, we will start with a joint workshop to review your business plans. We will find out what your current market position is and write down what you want to achieve.

More profit? Bigger turnovers? Expansion?

The right marketing strategy is similar to a business plan. Over the long term it can increase sales, improve market share, or help with expansion. You do not always have to use every single advertising channel. We will help you choose the ones that are relevant to your aims, whether it is a B2B or B2C sales marketing plan.

We do not follow universal templates

We need to get to know and understand you as best we can. This is the only way we can properly direct your marketing. Ideally, we will start with a joint workshop to review your business plans. We will find out what your current market position is and write down what you want to achieve.

Development of a marketing strategy

We start with a joint workshop.
We focus on your products and services.
We do a SWOT analysis of your company.
We conduct a marketing audit of your business.

We look at your competition.
We set marketing goals.
We analyse and find out who your customers and target audience are.
We determine appropriate tactics to achieve your goals.

What good will that do you?

Clear plan

Your internal team and external suppliers know what is going to happen. You know what resources you will need.

Marketing mix

You have selected suitable advertising channels and determined their importance in the advertising mix. You know your investments in them and how they are spread over time.

Roadmap

You know the budget, schedule and timeline of happenings, individual promotions and events.

Evaluation

You have identified individual goals, the path to achieve them, and the ways in which you will measure and evaluate them.